Pacific Foods co-founder talks about beginnings

Pacific Foods co-founder talks about beginnings

Can a company that started as a tofu maker for the counterculture ease the sales struggles of soup giant Campbell?

Broth and soup maker Pacific Foods is being bought by Campbell Soup for $700 million, the latest example of a big packaged food maker acquiring a smaller maker of products that are seen as fresher or more wholesome. Though Campbell introduced some organic soups under its own name in 2015, it says Oregon-based Pacific Foods is more of a leader in that area.

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